What are the major motivations for use of social media?How do motivations for social media use vary with respect to user age, gender, culture, or country of origin? Provide some examples.How does an

What are the major motivations for use of social media?How do motivations

for social media use vary with respect to user age, gender, culture, or country of origin? Provide some examples.How does an understanding of motivations for social media use inform the development of social media platforms and marketing efforts?

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